Real Facts:
- 1 in 3 teens can't name the major TV networks.
- 90% of homes with TIVO or DVR skip all commercials.
- Fully HALF of all newspaper readers are engaged in some other activity while reading.
- New options such as mp3 players, cell phones that play music, Internet ratio, and satellite ratio are chipping away at the traditional radio.
So What Do You Do When Traditional Media Is No Longer Effective:
Businesses look for the next trend: online advertisement.
one of the most effective ways we found that will help businesses reach their target audience is videos sharing sites. According to ComScore, almost 70% of the online population has watched online video and the average consumer watches 73 minutes of online video a month. Further, 66% of video viewers have watched online video ads and 44% have taken an action on what they had seen.
One good tip that I would like to give to all business owners is to make instructional videos and show your target customer how your business looks like, and what you have to offer them. (Remember that i am bias) there are several how to video websites where you can post your videos but remember that WatchDoit.com has a special small business profile program. http://www.watchdoit.com
